Digital Promotional Content Training to Increase Tourist Attraction

نویسندگان

چکیده

Digital content is a promotional medium that growing and in demand at present, including promoting tourist destinations. Ease of access broader reach why digital promotion was chosen. However, there are still many attraction managers who do not have enough literacy ability to create content. This community service uses the PLA (Participatory Learning Action) method. The implementation this activity involves several stages: assessment, planning, lobbying, organizing stakeholders, evaluation CIPP. After completing training program with method, participants tourists gained about importance promotion. They good skills promotion, know how promote attractions through media, can interesting so it be an for tourists.

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ژورنال

عنوان ژورنال: Dimas : Jurnal Pemikiran Agama untuk Pemberdayaan

سال: 2022

ISSN: ['1411-9188', '2502-9428']

DOI: https://doi.org/10.21580/dms.2022.222.13603